At the base and the root of it, creativity is the art of
creating. Obviously. Be it the idea, the object itself or even the solution to
problems or puzzles, creativity is the art of thinking differently, working
hard and bringing into being something that wouldn’t have existed if you hadn’t
have made it or helped to bring it into being. In greater or lesser ways it’s
present in every living thing and it’s creativity that fuels innovation as well
as everyday life.
It’s essential to what so many people do; anyone who
produces anything has to use creativity to do it and it’s just as important to
what we do with game art and design. It’s present in the finished product,
creativity goes hand in hand with craftsmanship to give a unique product that
will be recognisable and with any luck stand the test of time. Creative
thinking has the ability to rise above the problems presented by the limits of
technology and comes out in new and interesting ways of creating games, game
mechanics and the art and style of the game. Games like Journey, from
Thatgamecompany, choosing innovative and new ways of playing and interacting
with other players as well as games like Dear Esther by Dan
Pinchbeck and Robert Briscoe for it’s haunting, minimalistic storytelling and
lack of conflict that’s usually so prevalent in western games are games that
stand out to me as being particularly distinctive for their creativity.
As for the myth of talent or gifts, when I left primary
school I was declared to be ‘Gifted and Talented’ and placed on some list or
other that marked me out as being especially talented. I myself was on that
list for getting a particularly good write-up of my science scores but more
notably for what my teachers saw as a gift for art. It seemed a little unfair
to say I’d been gifted that ability; for as long as I could remember I’d been
practicing drawing. I doubt I’d been born with the ability to draw if you look
at what I produced at the very beginning it was much the same as my fellows but
as we grew and diversified our interests my ability to draw grew where others
favoured maths or sports. I’ve always been a pretty terrible footballer, but
again then I’ve never practiced football, nor have I ever had the desire to
practice. I made a pretty good swimmer but that was only because I trained for
at least two hours three days a week. Without that effort I’d never have been
good at it and the same goes for academic subjects as well. It takes learning
and practice and the notion that Art and ‘creative’ subjects are things that
people can be good at without trying is not just unfair on those who’ve built
up those skills, but also a harmful way of thinking about it; I’ve known so many
people who believe it’s an unobtainable gift that you can only be born with.
It’s always seemed to me that the talent isn’t the skill but rather the drive,
the will and the patience to practice at your interest until you’re good at it.
Hard graft is always the thing most prized and for good reason. It’s that,
coupled with the creative thinking is the best way.
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